A Content + Design Agency for the wine and hospitality industry in Barcelona, Spain

Posts tagged social media

We know social media can seem like a full-time job sometimes with trying to make posts, edit posts, post regularly, etc etc. We could go on! Yet social media is too powerful to be ignored.

Our question for you today is, are you being as responsive as you should on your social media channels? We are not talking about simply posting each day, we are talking about when your customers are actually commenting on your posts.

Are you writing back to them? Are you keeping the conversations going? Are you also following their accounts in hopes to gain a new friend and potentially life-long supporter of your business?

That’s how it’s done, friends.

When we check in with clients we find that 1. They are stuck on gaining followers only and 2. They have not responded to anyone who comments on their posts. Does this sound like you?

So here is our response to that:

#1- Do not focus on the followers, focus on who is commenting on your posts. This is sooooo hard for us to get into the heads with clients. The follower amount is nothing to get sour about. It takes time, A LOT of time to build a solid, authentic community around your brand so ease-up on the follower-pressure.

#2- WRITE THEM BACK, and follow them back.

#3-Keep finding ways to keep conversations going

And if all this sounds like too much, let us do it for you. We eat and breathe this stuff which means we love it and your readership will feel that. If you’d like to inquire about our monthly content creating packages, contact us.

Until then, follow steps #1 and #2 above.